James Webster

Business Financing Expert | Executive Chairman | ROK Financial
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James Webster, founder and Executive Chairman of ROK Financial has almost two decades of experience within the financial services industry. His passion for helping small business owners and his innovative way of thinking, has allowed him to run multiple successful businesses including National Business Capital & Services. Under the National name, the team was able to help secure over $1 Billion in financing for small businesses nationwide.

James and the team have always felt a need for a hands on and consultative approach while leveraging technology to help streamline the process. This has allowed them to develop strategic ways to seamlessly move files to specific lenders based on the clients needs. On average the team processes more than 400 transactions/month resulting in hundreds of millions of dollars distributed to small businesses on a monthly basis.

When it came time to creating the team at ROK Financial, James chose to surround himself with like-minded individuals with the same values and vision. Having the ability to hand-pick the most experienced, knowledgeable small business and commercial financing staff in the industry was a dream come true. He now knows, the strongest staff stands proudly behind the ROK Financial name and is excited to continue to serve small business owners for years to come!

In 2019, James was honored to be chosen as the co-chairman of the Small Business Financing Association Broker Council, a non-profit advocacy organization dedicated to ensuring small businesses can access financing solutions that are clear, secure, and fair. In this role, James establishes responsible and transparent practices for alternative lending brokers, while also educating policymakers and regulators about the technology-driven platforms and commercial lending programs that have emerged in the small business lending market.

James was born and raised on Long Island where he currently lives with his wife, Melissa, and their two children, Lilyanna and Jameson. He is an active member of the Long Island community and feels a special connection to local businesses. James not only personally spends his time with local charities and organizations but loves to include the ROK Financial team whenever possible. James enjoys the outdoors, skiing, boating, traveling (which has unfortunately come to a halt due to the pandemic, but looks forward to traveling once again when it is safe to do so), and sporting events, but above all, spending time with his family.

Articles Written By James Webster

Starting a business is akin to embarking on a thrilling adventure, filled with challenges and triumphs. Among the myriad hurdles faced by entrepreneurs, navigating the treacherous terrain of funding is undoubtedly one of the most critical. In this article, we'll delve into the often perilous journey of small businesses seeking financial support, exploring the common...
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Financing for small business growth is crucial in transforming a startup into a scalable success. It's about finding suitable funds to fuel your business's expansion. This journey is filled with both challenges and opportunities. The challenge lies in choosing the best financing options for a business that aligns with your goals and needs. On the...
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Small businesses, the backbone of the economy, face a unique set of challenges in 2024. While the economic landscape appears to be improving, several factors threaten their stability and growth.  While small businesses play a critical role in the economy, they are vulnerable to various challenges.  In this blog post, we'll examine why vulnerable small...
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The world of finance can often feel daunting, especially when it comes to loans. A recent survey reveals a startling fact that over 56% of applicants experience anxiety during the loan process. This stress underscores the need for a more personal approach. Building relationships for a loan approval is more than just a nicety, it's...
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In the intricate dance of leadership, the concept of leading with empathy emerges as a transformative force. This article unravels the nuances of this leadership style, exploring how to lead with empathy, and it’s role of in leadership. Giving some real-life examples of empathy in the workplace, the impact of empathy training for leaders, and...
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Collaboration is crucial for innovation in the business world, particularly for small businesses aiming for growth. In this article, we’ll dive into why small businesses must collaborate, using real-life examples to illustrate the importance. To begin, let’s understand what small business collaboration is all about. What is Small Business Collaboration? Small business collaboration when two...
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Continuous Learning in Business: A Key to Unleashing Growth In business management, continuous learning is important for the growth of organizations in a constantly changing world. Understanding what continuous learning in business entails is the first step towards harnessing its potential. What is Continuous Learning in Business? In business, continuous learning means always seeking new...
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Conflict is an inherent aspect of human interaction, and in the dynamic landscape of small businesses, effective conflict resolution strategies are crucial for maintaining a harmonious work environment. Let’s delve into the realm of conflict resolution, exploring its definition, the various methods employed, and how these strategies play out in the context of small businesses....
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Entrepreneurs know all too well the challenges of managing a packed schedule. Balancing business growth with personal commitments can be overwhelming. Everyone strives to manage their time effectively, but actually implementing time management strategies can feel confusing and overwhelming. Fortunately, it’s never too late to learn! The following guide offers a comprehensive overview of time...
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In the dynamic world of small business, success hinges on the collective motivation and dedication of the team. Today, we embark on a journey to uncover the strategies that drive teams to greatness. From the importance of team motivation to effective ways of inspiring and sustaining high levels of motivation, we will explore these critical...
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