James Webster

Business Financing Expert | Executive Chairman | ROK Financial
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James Webster, founder and Executive Chairman of ROK Financial has almost two decades of experience within the financial services industry. His passion for helping small business owners and his innovative way of thinking, has allowed him to run multiple successful businesses including National Business Capital & Services. Under the National name, the team was able to help secure over $1 Billion in financing for small businesses nationwide.

James and the team have always felt a need for a hands on and consultative approach while leveraging technology to help streamline the process. This has allowed them to develop strategic ways to seamlessly move files to specific lenders based on the clients needs. On average the team processes more than 400 transactions/month resulting in hundreds of millions of dollars distributed to small businesses on a monthly basis.

When it came time to creating the team at ROK Financial, James chose to surround himself with like-minded individuals with the same values and vision. Having the ability to hand-pick the most experienced, knowledgeable small business and commercial financing staff in the industry was a dream come true. He now knows, the strongest staff stands proudly behind the ROK Financial name and is excited to continue to serve small business owners for years to come!

In 2019, James was honored to be chosen as the co-chairman of the Small Business Financing Association Broker Council, a non-profit advocacy organization dedicated to ensuring small businesses can access financing solutions that are clear, secure, and fair. In this role, James establishes responsible and transparent practices for alternative lending brokers, while also educating policymakers and regulators about the technology-driven platforms and commercial lending programs that have emerged in the small business lending market.

James was born and raised on Long Island where he currently lives with his wife, Melissa, and their two children, Lilyanna and Jameson. He is an active member of the Long Island community and feels a special connection to local businesses. James not only personally spends his time with local charities and organizations but loves to include the ROK Financial team whenever possible. James enjoys the outdoors, skiing, boating, traveling (which has unfortunately come to a halt due to the pandemic, but looks forward to traveling once again when it is safe to do so), and sporting events, but above all, spending time with his family.

Articles Written By James Webster

Recognizing signs of workplace conflict is essential to maintain a harmonious work environment. From employee disagreements to communication breakdowns conflict can lead to lower productivity and team morale. Don’t want this in your business? We can help. In this article, we will explore every way to manage conflict in the workplace.   What Does Conflict In...
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A motivated and engaged staff is essential for the success of any small business. Yet this can be challenging for owners and managers to implement. Every business needs a strategy to get employees excited to come to work.  So what to do if your staff lacks passion and it’s affecting your business? We can help....
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In the early 2000s, software developers tried to find a more efficient way to manage projects. Frustrated by traditional methods like Waterfall that focused on organized planning with little room for change, these innovators began brainstorming alternatives. What they came up with was Agile Project Management. In this article, we will explore the benefits of...
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Continuous learning plays an integral role in the ever-evolving landscape of modern management. As businesses navigate rapid changes in their respective industries, managers must upgrade their skill sets and knowledge base to remain competitive. In this article, we will explore all the benefits of continuous learning for small business owners.  What Is Continuous Learning In...
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The power of delegation can’t be overstated. It improves team productivity, strengthens your leadership skills, and ultimately ensures fairness in a company. Some of the principles of delegation include defining results and balancing authority. Keep reading to learn more. How Does Delegation Help Effective Management? Delegation is essential for improving team productivity and strengthening leadership...
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Technology has changed the way small businesses manage everything from communication to collaboration. Gone are the days when employees had to rely on face-to-face meetings or phone calls to discuss projects, share ideas, or provide updates. Moreover, technology has revolutionized small business management by streamlining operations and increasing productivity and efficiency.  In this article, we...
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Let’s face it: being an entrepreneur is not easy. You have to juggle a lot of things at once, and sometimes it feels like you’re always on the go. But you can’t neglect your personal life either, or you’ll end up burned out and unhappy. So how do you find the sweet spot between work...
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Running a small business these days is tough, and you need to think smart and be flexible to stay ahead of the game.  But how do you take your business to the next level without losing your edge?  That’s what we’re going to talk about in this blog post. We’ll explain the difference between growing...
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Running a small business is tough, especially when dealing with competition. In this article, we’ll show you some tricks to stay afloat and beat the competition. You can stand out from the crowd by knowing what your competitors are up to and using the latest technology to wow your customers. That’s how you can make...
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Before we dive into the 7 habits, let’s first understand how they can make or break your success. Read on to learn more. The Importance Of Habits In Achieving Success If you want to succeed in life, you must have good habits, and that’s a no-brainer. As entrepreneurs and small business owners, we should know...
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